The 90-Day Strategic Sprint

Lead Generation for Brands, Distributors & Manufacturers.

We put your product in front of every buyer in your market. Full-service outbound — infrastructure, copy, list-building, and RevOps — done for you in 90 days.

Case Studies

The work, and what it produced.

Six engagements across uniforms, coffee, robotics, foodservice equipment, industrial storage, and water services. Same process every time: build the list, build the infrastructure, run the volume.

Ace Uniforms
B2B Uniforms & Workwear10 months
1,673
Qualified leads
426 meetings booked10 months running

National uniform and workwear supplier selling into trades, facilities, and multi-site operators. Over 10 months we covered their full addressable market with respectful, high-volume outreach — landing sample requests and RFP conversations with the buyers actually placing orders.

Ace Uniforms
Break Coffee
B2B Coffee Program9 months
471
Qualified conversations
9 geographic marketsZero prior outbound

Came to us with zero outbound motion. Within 9 months we booked 471 qualified conversations across nine geographic markets — office managers, F&B leads, and facility ops teams evaluating a new coffee program. A growth channel their team is finally excited about.

Break Coffee
Pudu Robotics
Commercial Cleaning Robotics6 months
212
Qualified leads
32 meetings booked6 months running

Commercial cleaning robots landing in facilities, hospitality, and multi-site operators. 6 months of outbound produced 212 qualified leads and 32 booked meetings — methodical, high-trust expansion into facilities and ops buyers who don't respond to typical outbound.

Pudu Robotics
G&S Restaurant Equipment
B2B Foodservice EquipmentOngoing
40+
Qualified leads / month
Just launchedRestaurants + multi-unit operators

Foodservice equipment distributor breaking into new metros. First campaigns produced 40+ qualified leads a month — restaurant owners, GMs, and multi-unit operators raising their hand to talk pricing, samples, and standing orders. Early days, already outperforming their old rep-driven pipeline.

G&S Restaurant Equipment
ECSECO
Industrial Equipment6 months
85
Qualified leads
6 months runningHard-to-reach buyers

Industrial equipment vertical. 85 qualified leads across 6 months in a notoriously hard-to-reach buyer set — decision makers we got in front of with custom-built lists scraped from industry directories no one else is targeting.

ECSECO
PurePoint Water Solutions
B2B Water ServicesOngoing
18
Qualified leads / month
Facility & operations buyersRecurring service model

Commercial water treatment and delivery. 18 qualified leads a month with facility managers and operations leads at the companies that actually sign multi-location service contracts — the recurring revenue their team was built to close.

PurePoint Water Solutions
In Their Words

Founders on what it changed.

Unedited, on the record. The operators we ran outbound for, describing what the pipeline looked like before and after.

Anton Sopov
Indexy
Oliver
Leadify
Analysis Matrix
Client testimonial
The Problem

Most brands, distributors, and manufacturers hit the same growth ceiling.

You have a product buyers actually want. But growth is stuck between trade shows, referrals, and reps who can only cover so much ground.

✕

Rep-Driven Ceiling

One rep per territory can only make so many calls and walk into so many doors. You'll never reach the tens of thousands of buyers in your market with feet on the street alone.

✕

Trade Show Hangover

Two or three shows a year drive a spike in leads, then it goes quiet for months. You're paying for booths and travel, not for pipeline you can predict.

✕

Referrals Plateau

Great customers refer a handful of others. But there's no engine to reach the operations, procurement, and facilities buyers who don't already know your product exists.

Haven was built to fix this.

§ 01 — Infrastructure

Built for companies that sell things.

Radios, uniforms, coffee, water dispensers, racking, robotics, mobile bars — if you sell a physical product to other businesses, your buyers are procurement managers, facilities leads, and operations heads. We build outbound infrastructure to reach exactly them, from the foundation up.

Conventional Agencies
Baseline
01

Unstable infrastructure

Shared domains and high-risk accounts lead to 12%+ flagging rates and permanent blacklisting.

02

Generic B2B lists

Blasting the same SaaS-style pitch at facilities and procurement teams who buy on price, spec, and reliability.

03

Rented deliverability

Performance tied to a pool they don't control. One bad actor sinks the whole fleet.

The Haven Standard
Canonical
01

Dedicated ecosystems

300+ dedicated accounts across isolated domains. 0% flagging rate through enterprise-grade warmups.

02

Product-led targeting

Email and LinkedIn synchronized as one system, aimed at the exact buyers who order your category — by industry, site count, and role.

03

Owned deliverability

Every asset is yours at handoff. Every signal is observable in real time.

§ 02 — The Sprint

Ninety days. Two channels.
One order book.

§ 03 — Lead Quality

The art of data curation.

Superior outreach begins with superior intelligence. We replace generic lists with enriched buyer profiles — the procurement, facilities, and operations decision-makers who actually order your product, filtered by industry, headcount, and number of sites.

Step 01
Curation
ApolloFindyMail
Step 02
Enrichment
LeadMagicClay
Step 03
Validation
MillionVerifierScrubby
Step 04
Refinement
OpenAIQuicklines
Step 05
Personalization
ClayBespoke AI
§ 04 — Strategic Copy

The psychology of engagement.

If it reads like a cold email, it has already failed. We write to how product buyers actually decide — lead times, unit economics, reliability, switching cost — not vague "synergy" pitches.

The Generic Approach
Delete folder

"Hi [Name], I'd love to hop on a call..."

Template scaffolding, fake personalization, an ask before any reason to care. Deleted before it finishes loading.

The Haven Standard
Reply folder

"Noticed you run 40+ sites — here's the math."

We reference real operational context, lead with the number that matters to their P&L, and write to start a conversation — not to close one in a single send.

§ 05 — Scale

Unrivaled reach.

Volume is a commodity. Precision volume is an asset. We hold elite deliverability standards across email and LinkedIn while reaching the specific buyers who order your category — every send weighed, warmed, and accounted for.

150K
Emails / 90 Days
10K
LinkedIn / 90 Days
2
Channels, One System
97.8%
Deliverability
§ 06 — Management

Elite execution.

The difference between an agency and an operator is the time between signal and action. Our strategists move in minutes, not sprint cycles.

Conventional Agency
Delayed Response
◦ Latency 48h+
C
Can we lean harder on the multi-site facilities angle? The single-location messaging isn't landing.
Monday · 09:14
C
Following up — any update on the pivot?
Tuesday · 10:30
A
Checking with the fulfillment team. Will update you by EOD tomorrow.
Wednesday · 16:47
The Haven Standard
Immediate Execution
◦ Latency < 2h
C
Can we lean harder on the multi-site facilities angle? The single-location messaging isn't landing.
Monday · 09:14
G
Done. Deployed three variants leading with per-site cost savings and consolidated ordering. Targeting facilities managers at 20+ location firms. Reply data by EOD.
Monday · 11:22
§ 07 — Handoff

Straight into your sales process.

Every interested reply is qualified, tagged, and dropped directly into the CRM your sales team already uses — ready to quote.

  • 01Bespoke CRM sync — Salesforce, HubSpot, Pipedrive→
  • 02Automated sentiment analysis & lead scoring→
  • 03Real-time acquisition notifications→
  • 04Calendar orchestration & round-robin routing→
  • 05Bi-directional reply threading→
Reply PipelineSynced to CRM
JV
Julian Vance
Head of Facilities · Meridian Group
High IntentSample requested
ER
Elena Rossi
Procurement Lead · Lumina Group
ReferralForwarded to Ops
MT
Marcus Thorne
Operations Dir. · Vertex Logistics
InterestedQuote scheduled
SK
Sofia Kask
Office Manager · Northwind Labs
NurtureSequence paused
§ 08 — The Order Book

Every reply becomes a line item.

You don't need another analytics dashboard. You need to know which businesses want to buy, what they're after, and what it's worth. Every interested reply lands in a plain ledger — account, product, value, stage — and syncs straight to your CRM.

#AccountProduct interestEst. valueStage
01
Meridian FacilitiesHead of Facilities · 42 sites
Two-way radio fleet + chargers
$38,400
Order won
02
Northgate LogisticsOperations Director · 3 depots
Pallet racking & mezzanine fit-out
$61,200
Quote sent
03
Lumina GroupProcurement Lead · HQ + 8 offices
Managed office coffee, annual
$21,600
Order won
04
Vertex WorkspacesOffice Manager · 5 floors
Water dispensers × 14, install + service
$18,900
Site survey booked
90-day sprint to date · 218 accounts worked
Quoted pipeline
$284K
Orders won
31
§ 09 — Evidence

Real products.
Real orders. Real firms.

§ 09 — Evidence

Proven acquisition frameworks.

Six recent engagements. Each one structured, measured, and documented. Ask us for the full sequencing on any of them.

Two-Way Radio
Security & Manufacturing

38 qualified orders in 90 days.

Reached security firms and manufacturing plants procuring radio fleets at scale.

Workwear & Uniforms
31% Reply Rate

210 facilities conversations.

Opened uniform-supply talks with multi-site operators and their procurement leads.

Office Coffee
Recurring Revenue

54 new office accounts.

Landed subscription coffee supply across growing offices and co-working spaces.

Water Dispensers
90-Day Sprint

96 dispenser installs booked.

Targeted office and facilities managers switching water-supply providers.

Racking & Shelving
Warehouse & Logistics

$480K quoted pipeline.

Precision targeting of warehouse and distribution operators fitting out new sites.

Robotics & Print
Office Automation

140 demo requests in 90 days.

Put service robots and managed print in front of hospitality and office operators.

§ 10 — The Investment

Elite acquisition engine.

You pay for qualified meetings, not activity. One credit equals one qualified show-up. Billed quarterly, three-month minimum.

Starter
10
Qualified meeting credits per month
$3,000/ month
$300 per qualified credit · Min 10 credits per month
  • One credit. One qualified show-up.The prospect attends and meets your agreed criteria. A booking alone does not count.
  • First three months: credit back.During the first three months from launch, no-shows and unqualified calls have their credits restored towards replacement meetings.
  • End of month three: money back.New clients get the agreed value of undelivered paid credits refunded at the end of month three from launch.
Discuss Starter →
Growth
35
Qualified meeting credits per month
$8,750/ month
$250 per qualified credit · Min 35 credits per month
  • One credit. One qualified show-up.The prospect attends and meets your agreed criteria. A booking alone does not count.
  • First three months: credit back.During the first three months from launch, no-shows and unqualified calls have their credits restored towards replacement meetings.
  • End of month three: money back.New clients get the agreed value of undelivered paid credits refunded at the end of month three from launch.
Discuss Growth →
Scale
70
Qualified meeting credits per month
$14,700/ month
$210 per qualified credit · Min 70 credits per month
  • One credit. One qualified show-up.The prospect attends and meets your agreed criteria. A booking alone does not count.
  • First three months: credit back.During the first three months from launch, no-shows and unqualified calls have their credits restored towards replacement meetings.
  • End of month three: money back.New clients get the agreed value of undelivered paid credits refunded at the end of month three from launch.
Discuss Scale →

Your quarterly payment prepays meeting credits and includes the campaign work. A credit is used only for a qualified show-up, not for a contact, reply or booking alone.

The three-month replacement and new-client refund period starts on your campaign launch date, not your onboarding payment date.

Three-month minimum term. Qualification criteria and the value of paid credits are agreed before launch. Bonus credits have no cash refund value. The new-client guarantee covers undelivered paid credits, not sales, customers or revenue.

§ 11 — Our Ethos

Principles of elite acquisition.

Three convictions we refuse to negotiate on. Every engagement is built on them.

I

Situations over markets.

We don't target broad demographics. We identify the specific strategic situations where your product becomes an urgent necessity.

Strategic Outcome
High-intent opportunities.
II

Strategic advisory.

We operate as technicians, not maintenance men. We diagnose underlying acquisition friction and engineer bespoke solutions.

Strategic Outcome
Buying-ready prospects.
III

Holistic orchestration.

Outbound is a single, unified system. We own the entire lifecycle — intelligence gathering to CRM synchronization.

Strategic Outcome
Predictable growth.
§ 12 — The Lifecycle

The acquisition orchestration.

Four overlapping phases. Continuous rather than sequential — each phase informs the next in real time.

01

Buying-signal mining

Spotting the moments a business is about to buy your category — new sites, fleet renewals, expiring contracts.

  • New locations & fit-outs
  • Fleet & equipment renewals
  • Contract expiries
02

Data curation

Bespoke sourcing and multi-stage enrichment to build a clean list of the buyers who actually order your product.

  • Verified decision-makers
  • Site & headcount data
  • Zero manual friction
03

Narrative design

Crafting psychological outreach narratives that resonate with high-level decision makers.

  • Trigger-based copy
  • Multi-channel sync
  • A/B orchestration
04

Order orchestration

Rapid, human follow-up so interested buyers turn into quotes, site surveys, and confirmed orders.

  • Fast reply handling
  • CRM synchronization
  • Handoff to your sales team
§ 13 — Projection

The pipeline calculator.

Model your outbound engine. Adjust every lever — see the payoff recalculate in real time. No forms, no gating.

22,500
2%
10%
33%
15%
$15,000
2
§ 14 — Inquiries

Common questions.

The questions we get asked most often before a first call. If yours isn't here, ask it directly.

How many channels do you run?

+

Two: email and LinkedIn, run as one coordinated system. We don't cold call — for B2B product buyers, well-targeted email and LinkedIn consistently outperform dialing on both cost and reply quality.

How are meeting credits billed?

+

Plans are billed quarterly, with allowances of 10, 35 or 70 qualified meeting credits per month. Your payment includes the campaign work, reply qualification and booking. A credit is used only for a qualified show-up. The three-month replacement and new-client refund period begins at campaign launch, not on your onboarding payment date.

How many meeting credits are included?

+

Starter includes 10 qualified meeting credits per month at $3,000. Growth includes 35 at $8,750. Scale includes 70 at $14,700. There is a three-month minimum term.

How does the new-client guarantee work?

+

During the first three months from campaign launch, no-shows or unqualified calls have their credits restored for replacement meetings. For new clients, at the end of month three from campaign launch, any undelivered paid credits are refunded at their agreed value. It covers a partial shortfall as well as no delivery. Sales, customers and revenue are not guaranteed.

How does a qualified meeting credit work?

+

1 credit = 1 qualified show-up. The prospect attends and meets the qualification criteria agreed before launch. A contact, interested reply or booking alone does not use a credit. We agree the target company, role, need and call criteria with you before launch.

Do you make the calls?

+

We run email and LinkedIn outreach, qualify replies and schedule meetings. We do not cold-call prospects, run discovery calls or close deals. Your team takes the scheduled sales calls, follows up and shares qualification feedback.

How long does onboarding take?

+

Fourteen days. Infrastructure provisioning runs in parallel with buyer-profile alignment and narrative design, so your first sequences ship by day 15.

What does 'done-for-you' actually mean?

+

We run every execution layer across email and LinkedIn — infrastructure, lists, copy, sequencing, replies, and CRM sync. We don't cold call. You approve strategy; we operate the engine.

Do you work with any B2B product company?

+

If you sell a physical product to other businesses — equipment, supplies, workwear, hardware, consumables, robotics, or on-site services — we can build outreach around the buyers who order your category. We map your ideal accounts and roles before we send a single email.

§ 15 — Discovery

Book your discovery call.

A 30-minute strategy session with a senior operator. We'll map the buyers who order your product, identify where your outreach is leaking, and outline how we'd run your 90-day sprint. No pitch theatre — just operator-to-operator.

Ready to Scale

Fill your
order book
with Haven.

We'll map the businesses that buy your product and show you exactly how we'd reach them over email and LinkedIn — in a single working session.

No commitmentDirect strategy< 48h turnaround
Request a Sprint Assessment →